Smeg Australia is seeing a growing demand for appliances in unique finishes and fully integrated designs.

Homeowners are showing an increased preference for natural finishes, rich colour and semi industrial elements, abandoning the cookie cutter approach and placing their own individual stamp on their kitchen’s design.

Smeg, a brand noted for its standout design and leading-edge technology, is experiencing growing demand for finishes other than stainless steel as well as fully integrated appliances that deliver the latest features while not interrupting the highly evolved aesthetics of the space.

A typical kitchen of this genre would feature an open plan design, a dynamic mix of patterned tiles in a perfectly balanced palette of rust, charcoal and steel blue, and the space projecting a light-industrial look by virtue of oversized lamps, exposed ducting/ beams and recycled dark timber. The Smeg upright, in black and stainless steel, is the perfect partner teaming seamlessly with the palette while affording the very latest in cooking technology.

While the Smeg freestanding cooker is a key feature of the overall aesthetic, appliances such as a six star WELS dishwasher could be fully integrated behind matching cabinetry so as not to dilute the overall aesthetics.

Other Smeg appliances claiming a strong following among those seeking the stamp of authenticity and individuality are the brand’s all-white enamel freestanding cookers, the Marc Newson collection of ovens and cooktops in black or white glass, and the iconic collection of retro-design refrigerators and dishwashers in bold and pastel colours.

Smeg kitchen appliances are available nationally from appliance specialists, electrical retailers and some department stores.