Optus Small Business offers online business solutions to its clients through a range of services including web development, web hosting, domain name registration, online store development and email marketing services. Business organisations can use the internet as an effective tool for communicating their business potential and marketing messages to a wider array customers and businesses. Through e-mail marketing, business organisations can enhance the business relationship with their clients, suppliers or manufacturers. Optus Small Business provides email marketing services through its software tool, Promotions Manager.
Promotions Manager is a secure email marketing and database management tool developed by Optus Small Business that helps businesses in designing and distributing their email marketing message across the internet. By using Promotions Manager, organisations can distribute advertising messages, newsletters, special offers, announcements, surveys, invitations and commercial fundraising messages to their clients. Promotions Manager comes with a user friendly interface. Businesses can utilise this email marketing tool for easily managing their members list and for maintaining detailed statistics.
The email marketing tool developed by Optus Small Business comes with built-in templates that can be used for creating customised emails.