LG Electronics (LG), an innovator in flat panel display and audio visual consumer electronics, have introduced the LG Scarlet LCD TV series (LG60, LG65), which includes the 45mm ultra slim model (LG61).
Warren Kim, TV Category Marketing Manager, LG Electronics believe the LG Scarlet LCD TV Series is an ideal choice for those who have a flair for the remarkable yet want to display this in their home in a subtle way.
“The Scarlet LCD TV Series is intended to redefine the television viewing experience thanks to its advanced features and chic design. This is the television series for those who want sophisticated technology coupled with the latest in cutting edge design,” Warren Kim said.
The LG Scarlet LCD TV series demonstrates in-depth consumer insight into design trends. The innovative range is accentuated by an ideal, bold splash of colour on the back panel, breaking traditional television design conventions that focus on the front panel.
The 50Hz model features a high gloss red back, while the 100Hz model features a high gloss dark blue back. The decorative power indicator is surrounded by red LED lights and a cutout in the lower part of the bezel serves as a good-looking focal point.
Internationally renowned Australian fashion designer, Jayson Brunsdon, agrees that design has never been so relevant to the home and that TVs are moving away from being simply a commodity.
“There’s an increasing amount of evidence to suggest that consumers are buying technology with which they can form an emotional connection. I believe it is possible for anyone to make a fashion statement in any room of the home – for some, the television is a shrine to self image and the ultimate measure of fashion,” Jayson Brunsdon said.
Ranging from 32 inches to 52 inches, the Scarlet series boasts Full High Definition (with the exception of the 32 inch model), more than 50,000:1 dynamic contrast ratio, intelligent sensor that analyses ambient light and automatically adjusts accordingly and invisible speakers personally tuned by renowned audio expert, Mark Levinson.
LG Electronics offer the suitable accompaniment to the LG Scarlet LCD TV series with a unit also featuring a red glow. The LG Scarlet Home Theatre System combines full connectivity solutions and the recent in digital sound system technology also tuned by Mark Levinson.
The unit boasts 1000W output, subwoofer with power sync control, iPod connection, USB ripping, HDMI, touch sensor vertical DVD player up-scaling to full HD 1080p and virtual surround sound.