Andrew S Warn on commercial and architectural photography and digital retouching:
Today, with so many companies competing on the world wide web, the need for exceptional visual representation of commercial products has never been greater.
Photography is the preferred medium and is only occasionally fully appreciated as to its true potential.
Quality photography can be enhanced with skilful digital retouching, but poor quality shots and that’s good enough photography will only instil negative impressions and can even be detrimental to the product displayed.
Good photography is not hard to come by but some photographers have the experience to give you good shots consistently as the small things make the difference.
By lighting the interior of a home to match the bright external sunshine gives it a feeling of light and space that is otherwise missing.